Context is everything — meaningful alternative text

Date: Wednesday, May 29, 2019, 4:15 – 5:00 p.m.
Location: Glass 354 – American National Insurance Auditorium
Categories: Beginner, Content

Review slides

Even though adding alternative text to images is the first principle of web accessibility, it can be difficult to properly implement. It is read by screen readers, displays if images have not yet loaded on a page and provides semantic meaning to search engines.

What you’ll learn

  • How to determine if an image presents content and if it has a function
  • Real-world alternative text examples, including how-tos for downloadable documents and social media
  • Five key takeaways in determining alternative text

Session video


Laine Strange

Web accessibility coordinator, State of Missouri Information Technology Services Division

@r_tstik LinkedIn

Lainie Strange is a web developer/OA web accessibility coordinator for the State of Missouri Information Technology Services Division (ITSD). Her job includes technical web support for both the Missouri Department of Elementary and Secondary Education and higher education websites. Early on in her IT career, she became involved in state web accessibility collaboration efforts across various agency web teams. After becoming familiar with JAWS screen reader through Missouri Assistive Technology and expanding her knowledge of web accessibility techniques and law, she evolved into the web accessibility go-to person on the ITSD web team. Her position involves web accessibility testing, technical support and education as well as accessibility program planning with Missouri Assistive Technology.